Mobestar launches mLite product suite

The mLite™ service offering provides a mobile delivery platform for web content onto any mobile device and provides a quicker, cheaper and easier solution for launching mobile websites.  Delivered as a suite of standardised software products, mLite™ has been designed to automate a previously manual process without the need for any specialist development or coding skills. Intelligent caching rules ensure the fastest mobile response possible and a simple web-based interface allows organisations to define and manage multiple mobile sites.

mLite™ has been the result of the cumulative effort of the Mobestar R&D team, headed by industry veteran Stephen Rogers, who said: “Since the advent of the mobile web and it’s increasing adoption we have been looking for some time to provide a simple and effective product to automate the production of mobile websites which remain current despite multiple changes at the back end.  The concept of Web 2.0 engenders interactive information sharing, interoperability and user-centred design and the mobile web should be able to provide exactly this.  mLite™ empowers users to maximise the potential of the mobile web without the need for specialised developer resource.”

Marcus Bennett, Mobestar’s MD, said : “We are delighted to be bringing mLite™ to the market as the first packaged product to automate mobile website production.  The early user results from mLite™ have been very encouraging and the fact that customers have been able to produce mobile web sites extremely quickly without any technical development resource highlights the immediate benefits of working with Mobestar.  We expect it to have far reaching results, especially with organisations that need to launch new mobile initiatives on a regular basis.  We are offering mLite™ on a free trial basis whereby prospective users simply need to register to use without any obligation.”