mPromo and mInfo are the first members of a new family of mobile applications being released by Mobestar. Based on mLite, a highly robust and scalable framework, Mobestar’s set of applications are pre-configured allowing brands to ‘mobile enable’ their product, service or offering in a fraction of the time a conventional ‘build-your-own’ solution takes.

mPromo is a marketing application designed to take the pain out of using the mobile phone to reach customers while mInfo targets organisations that manipulate large quantities of data which can now be accessed and viewed easily using a mobile handset.

Peter Richards, Mobestar’s Chairman said : “We are pleased to be one of the first mobile suppliers in the world to be offering fully functional ‘out of the box’ mobile solutions. Whether you are a marketer looking to reach the global mobile audience of 4.65 billion handset owners or an organisation that needs to disseminate large amounts of MI/BI data to a mobile workforce we are confident that Mobestar will accelerate the process for you. mPromo and mInfo will soon be joined by a other innovative mobile applications as we continue to supply major brands with their mobile solutions.”